2025 New Rolls Royce Review Rolls Royce La Rose Noire Droptail Coachbuild Alex Innes Bespoke

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Alex Innes (Head of Coachbuild Design) reviews the first of four unique Rolls-Royce Droptail commissions, named ‘La Rose Noire’. Rolls-Royce La Rose Noire Droptail stands as one of the most progressive expressions of Rolls-Royce Coachbuild ever conceived.
Inspired by romance and the allure of the Black Baccara rose
Incorporates most complex expression of parquetry in Rolls-Royce history
1,603 wood pieces hand-finished and hand-placed over almost two-year period
New exterior paint process required 150 iterations to perfect
Matching Champagne Chest commissioned to stage client’s exclusive vintage
Features wearable Audemars Piguet Royal Oak Concept timepiece

“Rolls-Royce La Rose Noire Droptail is a love story, thoughtfully captured and stunningly projected onto the canvas of a Rolls-Royce motor car. It is an expression of the deep and passionate partnership between a husband and wife who are the heads of a prominent international family – to be part of their remarkable story is a privilege. Furthermore, La Rose Noire Droptail stands as a testament to our brand’s relentless pursuit of perfection, where artistry and the vision of a single client truly harmonise. In every detail of this historic commission, there are echoes of both Rolls-Royce’s rich heritage and the commissioning clients’ character, from its captivating yet formidable form to its flawless and elegant romantic gestures. La Rose Noire Droptail, like the remarkable clients who dared to make such a potent and contemporary statement, will be written into Rolls-Royce history forever.”
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars

“Rolls-Royce La Rose Noire Droptail stands as one of the most progressive expressions of Rolls-Royce Coachbuild ever conceived. In capturing the romantic and glamorous spirit of the commissioning clients, our design team explored bold new artisanal processes and highly complex creative gestures in their pursuit of a deeply personal language of luxury. The remarkable execution of the wood elements of La Rose Noire Droptail in particular are a clear statement that time-honoured exquisite crafts have a place at the pinnacle of modern design. Indeed, the ambition of the marque’s clients, and the peerless capabilities of its designers signal a long and exciting future for Rolls-Royce Coachbuild and its standing as the leading creative force in applied art at its highest level.”
Anders Warming, Design Director, Rolls-Royce Motor Cars

“Rolls-Royce La Rose Noire Droptail is glamour distilled. The guiding inspiration for this dark, bold and powerful commission was the Black Baccara rose, which was a significant point of affection for the client and a source of fascination for the design team. Its rich and complex character informed our creative exploration, influencing the palette, composition, and intricate detailing of the motor car. It led us to blend radically modern design concepts with age-old exquisite craft techniques, while using materials that subtly reinforce the clients’ deep connection to France. Our shared commitment to shaping a meaningful and progressive design statement have culminated in a deeply significant expression of the patron’s character and a new pinnacle for contemporary craftsmanship.”
Alex Innes, Head of Coachbuild Design, Rolls-Royce Motor Cars

LA ROSE NOIRE: THE FIRST DROPTAIL

Rolls-Royce Motor Cars is privileged to present Rolls-Royce La Rose Noire Droptail, a dark, daring and dramatic coachbuilt masterpiece. This extraordinary motor car, presented to the clients who commissioned it at a private event close to Pebble Beach in California today, symbolises the distillation of experiences, significant moments and objets d’art cherished by its owners – an international family that exemplifies connoisseurship and luxury of the very highest order. Indeed, Coachbuild designers described the family’s talent for sensitive and informed curation in their homes and within their notable collection of motor cars and fashion icons, as an art form unto itself.

Rolls-Royce La Rose Noire Droptail is inspired by the allure of the Black Baccara rose, an intense, velvet-like flower that originates in France and is beloved by the mother of the commissioning family. The dark pomegranate colour of its petals appears almost black in shade, but in direct light, a red, pearlescent shimmer is revealed on the dark surface. These two colours form the primary palette of La Rose Noire Droptail. The first red shade is named ‘True Love’ in recognition of the romance the client wished to capture in this commission. The darker tone is named ‘Mystery’, inspired by the mysterious nature of the rose, which appears to change colour when viewed from different angles. Indeed.

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Wow, they really are moving ahead - wait until you see what they've done with the grille! Not sure how we feel about this Rolls-Royce, it is cool and I love that people are commissioning really interesting cars! More video details to come, stay tuned!

WRRP.Rolls.Royce.Podcast
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Pretty sure it's based on a Rolls-Royce Dawn, not a Rolls-Royce Spectre. They say the project started three years ago, so that would make sense. Plus Dawn has just stopped production this year so, the last of them are just being delivered.

WRRP.Rolls.Royce.Podcast
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Rumoured £20 million price tag. About the same as the other coachbuild Rolls-Royce.

WRRP.Rolls.Royce.Podcast
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Beautiful though it maybe………..not really a vehicle to leave out on the streets over night, or go to the shops to get more milk or to do any everyday driving really. RR, always tried to create…..reasonably practical luxury vehicles……..they should concentrate on that.

Kyleinasailing
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😂😅 Outrageous price. Come on, for that kind of money 💵. You could buy any number of real classic Rolls_Royce vehicles, and still have some money left over to pay for the petrol ⛽ to run them !....

alancrisp
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Oh dear. Thousands of hours on design and build and it sort of looks like a BMW. The ‘sail cowl’ features are horrible, and the marquetry looks like 1990s Toyota patterned seat velour.
I’m certain the designer, the team, and the client are all absolutely thrilled with the final product, so my opinion is of course moot, but almost anything from RR’s portfolio at a 50th of the price is better looking. I realise this somewhat misses the point of creating luxury through sheer exclusivity and bespoke design, but the Spectre, Dawn and even the slightly awkward looking Wraith are all more beautiful. Even the london cab cullinan 😂

itsthepens
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What an abomination. Rolls-Royce what are you doing?
Looks like Volvo designed this, whilst on hallucinogenics. And that's not a compliment.

gro