What On Earth Is Going On At Sampdoria?

Sampdoria were one of the best teams in Europe in the late 1980s and early 1990s, when Serie A was the best league in the world, but now they find themselves in Serie B - the second tier of Italian football - and in over €100 million of debt.

But how did it happen?

In this documentary, HITC Sevens takes a look at Sampdoria's rise and fall, the disastrous ownership of Massimo Ferrero, and their attempted rebirth under new ownership in Serie B.

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[SKa-ttnm]

Underrated part of Sampdoria history:

Years before that 91-92 team that lost to Cruyff’s Barca dream team in the UCL final, they started building by signing Liverpool’s captain Graeme Souness to lead the young team. Souness was coming off of winning 3 CL trophies with Liverpool.

Souness instilled a lot of toughness in the Sampdoria team, finishing 6th in the ballon dor voting in the process (while playing one of the most under appreciated positions on the field). He was long gone by the time they won the scudetto in ‘91, but his fingerprints were all over that team.

[_root]

I've been expecting this video for quite a while, their downfall is quite sad to see. As a Juventus fan myself i have been watching Serie A for almost 20 years, it is hard to see them in this position. Hope they bounce back and return to Serie A where they belong. Edit: Made the comment before watching the entire video, thanks for the mention Alfie, you are THE GOAT!

[Phoney]

Ah I feel sorry for anyone in the UK who missed out on watching James Richardson presenting Football Italia in the 90s. Absolute peak football TV

[dominiclee]

Proud Sampdoria fan from Singapore since 1995.

[iandoddsblah]

Love opening YT at lunchtime and there being a hot, steaming new HITC7 vid

[JinZanmato]

Used to be Sampdora on the old manager games from 2005. Remember them as a plucky underdog that made Serie-A exciting in the 90's. Sad to see the state of that club now. Hope they recover, return to Serie-A and be a plucky underdog again one day.

[geji]

The Genoa derby is the most underrated in Italy! Sad to see classic 90s clubs struggle. Your videos are brilliant! Keep up the good work.

[ifan_]

tonight, the champions of the Welsh premier league will be hosting Astana of Kazakhstan in the Europa conference. despite this the Welsh top flight is still ignored and has never attracted a crowd of more than 2, 000. please dive into the short history of our league and where it may go from here

[FearlessXful]

Video request: Please make a video about FC Twente. Became champions in 2010, but entered a steady decline from 2015 when it came out that the owner had committed shady deals and ran the club into the ground. This led to relegation in 2019 and the club nearly losing its professional license. The club has slowly returned to form however and qualified for the Champions League last season.

[bzilla-di]

The fact that Quagliarella outscored CR7 at the age of 38 is crazy, Nd then he got beaten by Immobile as well the next season shows how normal train of thought doesn't apply to Serie A. Anything can happen

[OfficialFingazMC]

Used to love Sampdoria in the 90s, David Platt, proper legend!

[leonfoster]

Day 4 of Requesting Top 7 Best Footballer Hair Transplants

[ellemarr]

Love that we’re close in age so your football memories match mine. Alfie is a big dork and we love him for it ❤

[arlukomski]

Do a video on IF Brommapojkarna and how they were promoted or relegated in every season (bar 4 seasons) from 2006 onwards. 7 promotions, 6 relegations and they haven't stayed in the same division for 2 consecutive seasons since 2006. Joel Asoro, John Guidetti, Dejan Kulusevski, Anders Limpar, Kristoffer Nordfeldt, Lucas Bergvall, Ludwig Augustinsson and Albin Ekdal are notable players who have started their career there

[annonimouse]

Sampdoria always reminds me of Football Italia on Channel 4 back in the day.

[Freevo_Lowse]

Can't believe this is episode 45 of the what on earth series lol

[awakeprogram]

Thus is my favourite series on this channel i hope you make more of these

[rushisking]

Please do a one like this for Boavista FC. It should be a good review.

[davidchristian]

What On Earth Is Going On At Valencia 2024 Edition, please. Rock bottom of La Liga table.

[TheRisingHomeland]

Great story. I'm a Sampdoria fan, Italian living in Germany, and that was a very complete piece of info over the club. Much appreciated - I'm gonna spread it to the ones who will ask me why I support the club.