I Found An EASIER Way To Scale Facebook Ads

Over the past 9 years we’ve spent more than £50,000,000 on paid social ad campaigns generating more than £200,000,000 in revenue.

We’ve worked with more than 2,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.

How I got here…

17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
31 yrs old: Today I teach over 800,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 400 clients every year. We’ve now crossed the $5m/year mark.

To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.

It takes perseverance, analysis and learning from the right person.

If you took the time to read this far, you have what it takes to crush it with your marketing.

I hope to help you speed up that journey and come along for the ride.

Keep going,

Ben

FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.

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WATCH NEXT:

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Facebook Ads in 2023: NEW Secrets, Tips & Strategies

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[WTPleo]

Ben, I just want you to know that your content is much appreciated. You can't even imagine how much you're helping people. I wish you all the best, thank you for your kindness.

[alexandrahunnekens]

As a total newbie to fb advertising, your videos have been my absolute go-to place for anything facebook ads! Easy to follow and understand, easy to implement and even fun to watch! Thank you SO much. Can't wait to see more! Best, Alexandra

[BaldricMerritt]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[jamesrussell]

Really great video Ben, great tips to help manage an account and the daily variances that happen whilst allowing you to focus on new creatives and bringing in new audiences etc.

[vinita_twl]

Your videos have really helped me in understanding FB Ads.. Thank you so much Ben! I wish you all the best, thank you again for creating such useful content 💙

[mhtyysy]

Thanks for the great content! I use to find facebook ads so complicated but you've made it so simple to understand and use! You're a lifesaver!

[sglant]

Thanks so much for sharing this helpful information.

[ODaughterofZionMinistries]

Ok ima pause the ad and follow along in my ad a/c thank you so much for valuable information

[oxuvvev]

Hi Ben! Thanks a lot for this technique, looks really useful! I have only one question though: while I am using ABO campaigns and I usually scale ad groups and not campaign, if I use this technique I need to set up this rule at the ad group level right? So for all the ad groups I would like to scale

[MartinBenesCreative]

This is a really good one! Thanks for the tips!

[talemwaivan]

Waa woo this is it, thank you Ben for putting that manual scaling off ma shoulders. Thank u

[i-update]

Thank you Ben. You're indeed a helper.

[NadineMoore-]

Extremely helpful, thank you for your content!

[pericoloso]

hello ben, top video as always. i have a doubt about overlap, if i sell clothing, sneakers and hats and use for each category a different campaign using broad audience, does it create overlap? because the only thing that differentiates the 3 campaigns would be the creative. thank you very much

[janoskatona]

Thank you very much for your content, I appreciate it! My question would be that if somebody made a larger test to put this new scaling strategy beside the old one and to see which is performing better in the same conditions? I see that it doesn't make sense to test the exact same campaign duplicated, with the two different scaling method to not compete to each other, but I hope there is a way to see the difference between the two. Thank you very much!

[yosri.m]

Nice video man I just subscribed much love from Tunisia 🇹🇳

[risla]

Hi Ben, thanks for your videos. You've been really helpful in learning Facebook ads and I'll be starting managing them for my business this month. Where do you get your B roll stock video content for these videos? I also film and edit videos for my business, and I've found them to be pretty expensive!

[laurenleijten]

Amazing content Ben, this helps me a lot!

[allanmm]

Thank you so much for the video! Ive just started my first store and running ads, its a lot to take in when you start. It's been 2 days and no sale through facebook, when do you recommend moving on and trying another product? Cheers!

[NAGmusic]

Hi Ben, Thanks once again for an amazing video - given in your last video on scaling weekly with set amounts, I am wondering if you have a rule of thumb when you would increase by weekly increments vs daily % rules?