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What is Fair Trade?

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Jeremy Piercy, CEO and founder of Shared Earth tells what Fair Trade means.
Shared Earth's mission: "To improve the livelihoods of disadvantaged people in developing countries, benefiting local community projects and keeping alive traditional skills that would otherwise be lost."
Shared Earth's mission: "To improve the livelihoods of disadvantaged people in developing countries, benefiting local community projects and keeping alive traditional skills that would otherwise be lost."