A Day in the Life of a Digital Analyst by Jim Sterne

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Read the story - download Jim Sterne's white paper:

Do you dream of a digital strategy entirely founded on data?

Being a "data-driven" company creates many promising opportunities – but also brings new challenges. At the heart of it all is the digital analyst, whose role is not to simply churn out meaningless numbers, but to uncover the true business value of data and make it immediately accessible.

The story continues... read the white paper:

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*[White me tell you a story about a VP of #Analytics and his new CMO...'

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