Why You Need To Help Your Clients Upgrade Google Analytics (GA4 Migration)

In this video, I describe how to help your clients upgrade Google Analytics Universal to GA4. Since I have had clients writing me asking for help to switch to GA4 - I figured why aren't other agencies reaching out proactively? Most small business owners will not been able to do it themselves.

What Is Google Analytics 4 (GA4)?
GA4 (Google Analytics 4) is the newest version of Google Analytics, and it has become the new standard for measuring traffic and engagement across websites and apps. It's one of the most advanced web analytics platforms available, and it's free. Google, however, will not migrate your previous analytics account to GA4. So you need to help your customers migrate to the latest version.

Why Migrate To Google Analytics 4?
Quite simply, you have to because the current version of analytics, Google Analytics Universal, is scheduled to sunset in 2023. The most important part of marketing is tracking analytics for your website. So you'll need to upgrade to the latest version, Google Analytics 4 (GA4).

Follow us: