10 Tips for Self-Publishing and Marketing Your Books (Writing Advice)

Learn valuable strategies for publishing and marketing your novels.

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[WriterBrandonMcNulty]

Some channels I'd recommend for more info on publishing and marketing:

Tip #0 should be: Don't fall for predatory publishers

[Thesenshin]

bro i was just researching and thinking about this topic. till i refreshed youtube and this video popped up being just released lol. thanks like always Brandon

[ShinGallon]

Once my revisions are done, I fully intend to shop my graphic novel to some actual comic publishers (only ones that allow creator-ownership though, I'm not about to give my characters to Marvel or DC), but at the very least if none of them want to publish it I'll self-publish hard copies, so this video has some good tips. I didn't even realize ISBN was a different thing from a UPC code, it's not something I've ever paid attention to.

[alphanatestudios]

I am most afraid of Marketing, since that's the part I'm most uncertain of, especially with what I have in mind for most of my stories.
Great video! Very helpful!

[EverythingHumorous]

I'm glad we inspired your new video. Thanks for the advice!

[eugenemurphy]

Thanks Brandon. Just finished my first manuscript the other day. I've been spending time reading and researching before I begin edits. Great information.

[MyWorld-eboz]

Let's go! New story! I know I'm a month late, but I've been excited for your next piece of work.

[koalabearkhan]

My biggest concern when it comes to writing my fantasy book is definitely finding the right editors when it comes to development and formatting. I really don’t know where to begin to look for quality editors but this video helps with some insight

[WriterBrandonMcNulty]

Bigger nightmare: publishing or marketing? Let us know!

[tattoodude]

Start a YouTube channel and have the camera "accidentally" go out of focus to show your books behind you - got it! 🤣
But seriously - as always Brandon, great subject and thank you for your straightforward approach. I would love to see you expand on this subject as well since there is a ton of misinformation and a lot of scams.
Also with ISBN numbers, you need one for EACH type of book and format (4¼" x 6¾" pocket paperback, 6x9 paperback, audio, eBook, hardcover - that is five different ISBNs), so the 100 pack is not a bad buy if you are planning on writing more than a couple books.
BTW - Just bought your book Bad Parts (in hardcover - I'm old school!) and am greatly looking forward to reading it!

[WilliamReginaldLucas]

Thanks so much for this Brandon! I’m in the revision/editing process of my first novel and it’s so close to being done but the idea of sending it for proofreading/to publishers is daunting aha

[blankface_]

Couple things I’ll add more on the sales sides:
1. Know who your niche is

If I make a zine about hitchhiking, I would go to alternative bookstores, zine fairs etc. If I make a textbook, I would contact schools and teaching centers.

2. Use social media. Sounds obvious but you have to be a little annoying about constantly remind people that you have something out. Eventually, the people who think “I’ll get around to it” actually will. You can post samples on a website and people can decide if it’s for them.

Any other sales advice you guys can think of?

[JuicyHamburger]

4:26 regarding hardcover vs paperback prices is the Dave Thomas strategy. I heard he came up with the idea for the triple cheeseburger knowing no rational person would buy a burger that large, but compared to that, the double cheeseburger didn't seem so daunting and it sold a lot more than if Wendy's sold only single patty vs double patty versions. With only those two options double seemed too much, etc.

[kit]

Note that how to get ISBN numbers depends on which country you are from. In many countries, a government agency or national library is in charge.

[wrangler]

Marketing is far more intimidating than publishing to me. It's strange, I can go public and rave about other books, but whenever I go to talk about my own, I start stammering like Jeff Goldblum in Jurassic Park.

[AlexRamirez-fjdj]

There is a book I’m finishing and hope to publish by yrs end. The book is nonfiction about how i lost weight and improved my health. It covers all aspects of good health and proper eating.

[xzx]

Marketing should never be underestimated. If people don't know your product exists, they can't even buy it. So it's okay to spend extra on marketing, and oftentimes it's worth it in the long run. Remember that big companies spend ridiculous amounts on marketing. Why? Because it's works!

[katnor]

I'd love a video on self publishing vs. traditional and why you chose the method you chose. I'm still deciding what to do for my novel.

[v.p.nightshade]

Excellent points as usual, Brandon! Congratulations on the new book! 📖📖📖