Innovation Culture: Sharing ideas quickly

"Come on, forget it!" - Recently, I was giving a presentation at a strategy workshop for a medium-sized company and experienced something very interesting, namely when someone suddenly shouted exactly that from the back of the room.

I realized how important it is for a culture of innovation to be able to share ideas quickly, even if they are just scribbled on a napkin. But when a culture demands that every idea be perfectly fleshed out before it's presented, three things happen:

1) Employees find it increasingly difficult to accept criticism for their ideas.
2) Those who give feedback put it in ever thicker cotton pads.
3) In the long run, fewer and fewer ideas emerge.

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Dr. Peter Kreuz

"He plays a key role as a management thought leader in Germany," writes the German news magazine FOCUS about Peter Kreuz. In his keynote speeches, Peter shows how leaders and their teams can successfully navigate an environment of digitalization, disruption, and complexity - and make themselves fit for the future.


Peter Kreuz is co-author of books that are on the bestseller lists of Spiegel, Manager Magazin and Handelsblatt.

Peter‘s award-winning books, co-authored with Anja Förster, have been translated in many languages and have been on the bestseller lists of the German news publications Der Spiegel, Manager Magazin, and Handelsblatt.

Together with Anja Förster, he founded Rebels at Work, a global community of changemakers who use their brains, not hammers, to drive new thinking.

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