You Have A $100,000 Product In Your Head (One Person Business Series)

Another One Person Business video as requested. This time, we're talking about how to package up the knowledge in your head into a profitable product. If you've been improving yourself, you have value to share. In this video, I present a 7-step method to finding, testing, validating, and creating a product from the information you've acquired over time.

––– Paid Courses & Products –––

––– More Content –––

Previous videos mentioned:

0:00 Attention Isn't The New Currency
8:42 My Story (Cliff Notes Version)
12:13 How To Get Value Out Of Your Head
16:51 What Is The Highlight Of Your Day?
18:09 Who Are You following And What Are They Selling?
18:55 If You Haven't Started, You Need To Be Decisive
22:26 Become Above Average In Select Skills Or Interests
24:14 Build Something With Those Skills Every Day
25:10 Document Your Learnings, Discoveries, & Results
25:45 Experiment For Holistic Understanding
29:44 Iterate On Your Process For Efficiency & Results
31:54 Steal Marketing & Structure That Already Works
34:21 Build Distribution & Systemize Promotions

Video title ideas (for the algo!):
How to create a profitable info product for your personal brand
The best way to create a unique product in a saturated market
How to productize the knowledge in your head

#OnePersonBusiness #ValueCreator #CreatorEconomy

[DanKoeTalks]

My friends! By popular demand, we are turning the One Person Business Model into a series (and we also increased the audio quality).

Here are previous videos from this series:




In 2 weeks we will be going over a roadmap. The 3 stages you will evolve through as a creator and exactly what to do (from beginner to advanced).

I also mentioned this video to supplement your learning and building:


Hope you enjoy this one!

Edit: when I told the story of me creating the products, it sounds like I was drunk driving. I wasn’t. I drove 3 hours to a concert, lost my phone there, slept at the hotel, and on the drive back that’s when I was having the ideas (having my friend/editor write them all down in his phone lol).

Stay safe everyone.

[BuddyRathmell]

"Do something that improves your quality of life, teach others how you did it, and show them why they should care." Love it, really high-quality actionable thoughts per minute, Dan!

[eulier]

Documenting your learning skill & build process (for example Js Developer) and do that in public (IG, Tik Tok, FB, YT) everyday while looking for jobs to apply. Is something that I'm doing over the past 2 months & recently the market start to validate my skillset by asking me about if they wanna work with me & not the other way around. This is a fascinanting experiment that can be lonely at the beginning and interest as you move on while knowing ppl with similar interest and perhaps make business. Thanks Dan for being a lighthouse on the galactic sea of irrelevance content out there.

[overcomingjeff]

Dan - I’ve worked in the media for most of the past 40 years. There’s SO MUCH wisdom in your videos that mirrors what we’re taught about how to successfully program (especially) radio stations that I just had to laugh out loud when you used the DJ (disc jockey) analogy. You would be a GREAT radio station program director!

Whether we’re programming country, pop, jazz, or even talk, the formulas are the same, the strategies are the same. It’s all understanding human psychology, studying the demographics and psychographics of your target audience, and then correctly identifying and meeting their needs. The variable YOU throw into the mix is telling us to ask ourselves, “What need can ** I ** meet?” which is the question we’re really answering when we examine what we’ve learned well enough to teach others.

You are wise beyond your years, sir. Please keep sharing and inspiring!

[nicoletitschler]

Your content has brought me back to life. As embarrassing as this sounds, at the exact moment I was going to exit from this video, I hear you ask, please comment or like or whatever. I can't help but forget how important that is. Note to you...reminding people is HUGE because so many of us don't get that is how we can help repay you for sharing. THANK YOU!!!!

[phyllisburr]

I’m so glad I found you. I’ve been struggling to find someone that has genuine information that can help me figure out how to start. I’m a RN and own a hospice and Homecare business. I have so much information in my head and now I’m learning how to get it out by writing. Thank you for being authentic.

[highwill]

IJ, Idea Junkies, make your own mix of ideas and play it to attract an audience! what a beautiful metaphor!

[nevevenus]

i've been working for years to finally find a direction in my work and this video singlehandedly solved my struggles with branding, positioning, personal branding, sales funnel, content.... thank you for pushing me in the right direction!!!! very highly appreciated

[adriennefinlay]

"The unknown becomes known in time' is a brilliant saying. Thanks for the inspiration!

[watchmethriving]

I definitely have a $100, 000+ business idea in my head. I had the original idea on Feb 24th of this year and have already started to generate income

[coles]

I can't comprehend how you just talk in the way you do for this long in such a compelling way. I feel like I have so much value to share and I love the long form way you communicate. Hopefully I can emulate eventually

[jamuseme]

Wow! This is the first of your videos I've seen, and it's impressive. I'm already developing a course, and I'm happy to hear your reality checks. I don't have a problem with the idea that it may take a few years to become great, but I was really uncomfortable with other course creation "instructors" making it seem like making a 'hit' course was no more difficult than simply packaging and promoting my content, when I KNEW it couldn't be that easy. Thanks for the reassurance!

[ChuTheCreator]

As a musician who owns a business, I just wanna say that the DJ analogy is 11/10. 🔥

[martinakotia]

This Guy of Dan Koe Is huge tremendous the atypic Mentor. He has the intelligence of THE NEW WORL Congrats son of man

[WTHPOPL]

Wow Dan, you really are persistent. This information is really about to save my life. I'm an ex heroin addict and now using my story to push myself and to grow into a role model for those who still suffer from addiction. I hope your day is magical and I've tried to reach out on FB but I know you only spend 30 min a day on there. But at any rate, I'd like to find a way to create value for you, in return for the info.

[reyesoperator]

This is so good Dan.

I recently retired from 21 years in Special Operations and found that many guys function better with the application of microdosing. I am looking to generate a blog (journey of myself) describing my transition out of the military into a business of online content creation with classes to sell on Udemy too. Your content helps out a ton.

Love the videos brother, keep it up.

[miprofetic]

Hi, i have no idea if u are ever going to read this, but i want to tell you that listening to your video i found the clarity about what I wanted to do with my life.

I have been in education for more than 15 years here in Colombia.

I don't have many resources but i have managed to learn multiple skills and I have always felt like I'm lost in a see of opportunities.

I will take the time to organize the products from my knowledge. I started already. I wanted to tell you and leave it here as a testimony.

I hope ill write again to tell u how is it going. Thank you for talking from the heart!

[zackbourque]

"Creating content is about saying 1 thing from 1, 000 different valuable angles"

Such an amazing video. I used to be into filling my mind with nonsense from every guru on the internet. Your content is beyond valuable in a way that not only provides momentary motivation, but instills actionable steps to take and leaves the viewer thinking about applications in their own life.

[Grabbeers]

Mic sounds good!
Lot's of food for thought and actionable advice packed into less than 40mins. Wow. Thanks, Dan.

[atikahsam]

For me, I think: Brand is WHY you do. Product is how you do it. Marketing is WHAT you do it.
Great video. Learn so much!