Ford’s CEO has had it. #ford #fordtrucks #trucks #fordperformance

[charlesdahmital]

Henry Ford himself can be quoted here-
When you allow your accounting department to make engineering decisions you will end up with crap for a product.

[prozack]

They’re selling $40k trucks for $100k. That should be enough

[bonusb]

A $100k truck should be absolute perfection and last 50 years.

[mattwhite]

What's even crazier is the amount of issues Ford doesn't have recalls on!! 😮

[drewsep]

Auto manufacturers are pricing themselves out of the market. When vehicles cost as much as a house, something is wrong.

[sherman_of_the_lake]

120k for a truck is just insane, any truck that is a ford should be affordable

[kingofnone]

How about slashing the prices of your trucks??? No one can afford a 60-80k truck that isn’t going to last past the warranty

[ThomasJones-ijhv]

I have heard the "Ford CEO calls out the company " about a half dozen times in the last few years. Actions speak louder than words.

[spacewizards]

So basically, the CEO found out what the word bonus means? 😂

[Rdkng]

Maybe Ford's CEO should slash his own check along with his officers.

[ScroggerDave]

Slash bonuses!?! Itmust be nice to get a bonus

[kroy-rzcd]

How about giving the buyers a big bonus!

[Fatbaldguy]

Remember when you could buy a F-150 with a 300 inline 6 that would last 300, 000 miles for $10, 000 brand new.
You could have basic tools and fix it in your driveway over the weekend.
Yeah those were good work trucks

[Mudder]

1. Their cars and trucks are too expensive.
2. Their stuff breaks too often
3. They don’t have enough parts available to fix their broken stuff.

When a company makes more in financing than from the widget they sell there’s a problem.

[cannonball]

Imagine not meeting performance goals and still getting 35% or more of your planned bonus. What kind of la la land sh*t is that?

[DarkHorseParatrooper]

I remember the "BUILT FORD TOUGH" commercials back in the day 😂

[pawsomelabrastead]

Maybe they should make an affordable truck again thats under 20k with nothing but manual basics, and no high end ridiculous tech that make them cost 80k-100k+

[allenm]

Farley should cut his bonuses too since he is also part of management.

[jamesmahan]

The average American does not have the income to afford very large car payments.

[christianbeevers]

I just found this short it just popped up. Thank you for getting right to the point you didn’t give me any kind of history of Ford from 1902 or anything. Thank you for getting right to the point in telling us what is going on awesome!