GEN Academy: The Role of Generative AI in Entrepreneurial Creativity

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Generative AI is here. Can it fuel entrepreneurial creativity?

While AI promises to increase effectiveness and productivity, its potential extends further. The possibilities appear infinite - from generating ideas for new products and services to transforming concepts into prototypes. However, initial research tempers overly optimistic expectations that AI alone can enhance creativity. Join us for a look at the human-centered approach required to practically harness its power.
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