Demystifying AI and How to Deliver Real Business Value | Ashraf Murtada - HMRC

Speaker: Ashraf Murtada, Deputy IT Director - Head of Data, Analytics and AI Services, HMRC

As technologies like AI, IoT, advanced analytics, and blockchain become more mainstream, businesses must adapt, or they put themselves at risk of getting left behind. By Maximising the value of collected data, employees are empowered, customers are more satisfied, and businesses can act with more agility and increased focus.

By reshaping the way organizations approach both specific workflows and, on a larger scale, the potential for corporate growth, today’s IT leader must take advantage of technologies that can transform their businesses and leverage various processes in order to continuously innovate and maintain a true competitive advantage.

This session will discuss the ways in which companies today are future-proofing themselves, and the pitfalls they must avoid when developing a strategy that can benefit from transforming the enterprise.