What it takes to grow on YouTube in the next 5 years

Over the past decade we've seen creators consistently overcome each barrier they face and achieve growth on YouTube. However, the thing that holds creators back from growth now is very different than its been in the past. It's a much harder skill to learn. It's not as simple as upgrading your camera equipment, learning how to edit better, or even publishing more consistently. What is that next barrier and how do you overcome it. Well, here's our thoughts...

VIDEO CHAPTERS
0:00 The first growth barrier creators faced
0:19 The second growth barrier creators faced
0:41 The third growth barrier creators faced
1:20 Today's barrier creators need to overcome
1:59 The research behind what makes "good" videos
4:45 How we actually make "good" videos
6:43 A tool for making emotionally engaging videos
8:54 Let's make it simple

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[josephhogue]

Whaaaa! Me getting out my branding master document to take notes and figure out how this works into process and strategy. Best 'how to YouTube' video I've seen in a LONG time!

[CarlMurawski]

Excellent video Tim! This is one of your best yet, well done!

[TheRealAndyofBeverlyHills]

Thank you so much for this video, i have been on youtube consistently for two year and sometimes i hit a block that you dont know why the channel just stopped as other on your own universe keep growing! This make so much sense! Thank you!

[fishwithcarl]

I like that you put to use the exact tactics you talk about, within the video your talking about them in. Haha.

[jansleyreal]

Love this! I kinda got away from the storytelling bit, but I need to add that back in!

[CelestineAbalaka]

Great video .🎉

I love the fact that you try to engage all comments.

[vfxstar]

7:38 Remember learning this at school a while back. Fun to see it on YouTube

[TheDarkCosmos]

Thanks Tim! Well ain't I lucky because we dish out stories all the time haha literal storytelling 👌 my average watch time per video is easily more than 10 minutes

[JohnnyBrunet]

Thank you so much this was extremely helpful. Love your podcast as well I listen every week.

[WelcometoChickenlandia]

Had to make me cry with the baby gets glasses video 😭❤️😎

[prhasn]

I think the video might have great value, but it is taking a lot of time to deliver the value.

[okayboomernyc]

To grow in the next five years, it will take your soul.

[Dancing_Alone_wRentals]

2:03 Oh again...back to the drawing board for me.

[HAXMAN]

Wait? Did you just upload the most valuable video on YouTube? 🤔 And did I have a cameo in it? 😂 I was just telling Kim I need to review video labs and start nailing this when I saw this pop up. 👊

[ExportedGaming]

Thank you for all of the tips!! Your channel is very useful!! Although I don’t exactly talk in my videos.

[UpliftingAfrica]

Well, he used storytelling to teach about storytelling in a mind blowing way🤯

[bro.mediocre]

Thanks for the great video, you gave me lots to think about for my channel

[PutYourQuarterUpGaming]

Even in let’s play realm, why channel like Game Grumps took off…while *cough* many others maybe didn’t do so hot

They’ve always been story tellers and always been a hook for show, even if don’t care about game they’re playing you tune in so don’t miss some funny story, and sometimes a emotionally resonant one.

My channel on other hand we didnt try to blow up(the channel existence always been a by product of me working in media and marketing jobs, ie know how to edit and enjoy doing it with my friend so why not) even but we’d pantomime the humour of a channel like GG without presenting authentic stories etc, and well, proof is in the pudding.

Of course I’m ignoring reality, my own channel may never have taken off simply because it was never noticed and when we did launch it few years back now, the let’s play scene was highly competitive and already had more than enough established channels for people to pick from. Also our audio was garbo for years so doesn’t help haha

I’d say even tho it is formulaic too, that is still very subjective what working with as by definition someone’s emotional response to what saying is subjective and will vary greatly between demographics. I’ll also say, tho it’s newer “trend” of advice, this has simply always been true going back some oldest and most popular channels.

[BrunoMCDowell]

Great tips, Tim. Thanks a lot. For those who have Educational Channels, like myself, how am I supposed to tell a story when my videos are about teaching (English) .
I have not figured out a way to do this yet. Any advice would be much appreciated.

[TheRealAndyofBeverlyHills]

I have a question i have a tea channel! And its all about pop culture and reality tv, i have to do about 5 to 6 videos a day! How do i integrate storytime with so many videos? And im afraid if i do less my revenue will plump and is my only income! Any tips?