The Science of Non-Newtonian Fluids

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Science expert Dan Souza reveals the science behind non-Newtonian fluids.

ABOUT US: Located in Boston’s Seaport District in the historic Innovation and Design Building, America's Test Kitchen features 15,000 square feet of kitchen space including multiple photography and video studios. It is the home of Cook’s Illustrated magazine and Cook’s Country magazine and is the workday destination for more than 60 test cooks, editors, and cookware specialists. Our mission is to test recipes over and over again until we understand how and why they work and until we arrive at the best version.

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The unwavering commitment to the totally unnecessary bit was amazing. RIP Joe, your sacrifice for a simple demonstration taken to extremes and our resulting raucous laughter will be remembered always.

mereth
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Come on now! You have to show the blooper reel of how Joe got out of that liquid being chest deep. I've experimented with that mixture before and it's kind of tough getting out.

The_TOD_
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R.I.P. Joe - April 14, 2020 - April 14, 2020

jasonyoung
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We definitely need to see the process of getting Joe out.

STEVEARABIA
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This is my new favorite YouTube video. The nonchalance with which they made 500 gallons of oobleck just as a side gag is amazing.

hmsminnow
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I can see this is going to be the new exercise fad: stop and you're a goner.

karldelavigne
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When Joe was falling into the liquid he just had the same face almost the whole time lmao. It was like an action figure. 🤣🤣🤣😭😭

HolyMess
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Hmm... I think I get it but could use a longer demonstration. Who else can we sacrifice?

colinwomack
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I think we are more interested in knowing how Joe gets out

zacelliot
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Not sure how this helps me cook better, but I will absolutely watch content like this lol.

veraxis
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That last second advice suggests Joe did not survive

Sykos
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Did you keep a straight face when you told Joe to stop running, or did you have to reshoot it? Also. Dan, who let you do this? 😂

Khristafer
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We did not tap the bottle of catsup when I was young. We stuck a knife in the neck with the bottle upside down and that got the catsup out.

conrad
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Cooking and physics, two of my hobbies, together in one video? Yes, please!

Marin
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I feel conflicted that you didnt show us what happened to joe OnO

NadLei
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Love it! I used to make "magic mud" for my kids to play with in the summer. We put it on a cookie sheet, and they enjoyed manipulating it from solid to liquid for hours. It's how they learned the term "thixotropic".

valliarlette
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Makes me think of the story in the movie Catch Me If You Can. The mouse fell into a container of milk and he kept running, and running, and running and churned the milk into butter and climbed out.

jarodmorris
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I wish you had gone more in depth about the science behind it. How and why the applied force changes the state of matter in an animated clip like you do on ATK when you explain proteins and moisture retention, etc, you know?

ALu-nqrf
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Yea but why exactly does this happen?? Pls explain

naazafreen
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Hahahaha, LOVE IT! Thanks Dan n' crew!

laurajeanrusin