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Peeling the Onion
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Our main challenge with product demos is getting commitment.
It's natural. When someone is meeting and "selling" you for the first time, you don't want to commit with a solid "yes" or "no." You want to take time to think, mull things over, and convene with your team.
How do we address this? It's all about "peeling the onion." Not only understanding the customer's pains but digging deeper and making them feel the problem.
It's natural. When someone is meeting and "selling" you for the first time, you don't want to commit with a solid "yes" or "no." You want to take time to think, mull things over, and convene with your team.
How do we address this? It's all about "peeling the onion." Not only understanding the customer's pains but digging deeper and making them feel the problem.
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