How to build an innovative Outbound Validation program

Throughout the pod, we do a deep dive into our new Outbound Validation program. If you’ve got a flair for outbound experimentation, you won’t want to miss this.

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On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes our very own Chief Product Officer, Kenny MacKenzie.

Kenny is a pillar of innovation at Predictable Revenue, helping lead the development of our products and services. He is also a sought after speaker, making appearances at international sales and technology conferences.

Highlights include: Kenny’s Journey, developing target lists, and the Predictable Revenue methodology, the four pillars, Outbound Validation, the brainstorming and testing process, gauging results, and why we’re sharing this information.

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