If You're Not at $3M Yet...

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How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
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"Most people won't and that's why you win" 👌

PauGuillamon
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“It’s simple, not easy” 👏 something people don’t always understand and overlook the compounding effects of doing the simple things, especially when it’s hard boring work

benmlife
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😂 it’s simple, not easy! 🤣 I LOVE THAT!

philfreemedia
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Outta all these mf I’ve learned the most from alex

RayRayRayyBaby
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Can someone explain the "4-Hour part"?

Is it :
- 4 hours of one piece of content going up every 10 minutes?

- 4 hours of a writing content ? ( which is Irrelevant for the viewers. they only care about the quality, & how frequent they see it. )

- 4 hours of new material ( videos ) to upload everyday?

.
.
I can understand number of pieces of content a day ( photo, tweet, post, video ) . .

but 4 hours?

niroz
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Ngl ever dince i ran fb ad for awareness & traffic im at 10k impressions and my followers and sms list is growing & every 2 days i do sneak peeks 10 secs

ezothegreatt
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The problem is what not how. What should I sell?

rixlabs
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Bro’s literally forcing me to change my life, he’s on my feed every hour.

vanshchhabra.
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Hey Alex. I do get value from your talks. Do you have a person, you trust, making content on scaling a service business, where sales are no problem at all?

janniswins
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If no one knows about you or remember you
Selling your stuff is hard

Motivationtowinnn
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Have no idea what to sell though, but love to create content

AmaSharapova
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Then how is it that chinese restaurants never do ADS And yet they get so much business

madtscientist
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"No one cares they have forgotten about you already"

felipebrunetta
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Does he mean 4 hours of content, or like 4 hours working on ads. Cause like with paid ads I was wondering because once there done they kinda just go as long as you want them to lmao ??

ChaseTheCarnivore
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Cant wrap my head around people making over a million a year for years. Like how tf don't you run out of customers

BarryDylan
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I’m at 6M per week I should sell him some courses apparently

erwangaillard
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Alex Hormozi says you need to spend four hours a day on advertising if you want to make 3 million a year. Keep reminding people you exist. It’s hard, but if you work, you will succeed.

acceleratoruniversity
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If you are not at 100 million a year by 19 are you really trying?

Etherchannel
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bro what the fuck is this horrible advice. 4 hours of advertising/marketing a day is at least $1000 a day. 99.9% of us cant afford that

bigbean