The Silent Struggle of Loneliness

Podcast Welcome: A Toast to Truths is where I share the mental, financial and emotional frustrations of being an entrepreneur. This is Season 9 Episode 5, “The Silent Struggle of Loneliness”.

Q: How loneliness affects your business?
Part I

Don’t make time to spend with other people or take a break from the business.
Loneliness can lead to distraction, depression, lack of focus, lack of creativity.
A tribe can help boost creativity
Overthinking, creating stories in your head
Hosting a coworking day to combat loneliness
Networking group to help share ideas and have a space to socialize
Be part of a group that keeps you informed of what’s going on outside of what you do on a daily basis
Hosting special events helps to be around people
Recharging because loneliness can happen even in a group
Creating a balance between the business and family
Creating time to spend with each person in your family with quality time.
Have a family calendar so everyone knows who’s doing what and when
Prioritizing what’s important to you in your life and business
Manage your time wisely
If you say you’re going to do something, then do it.
Building relationships and building priorities go hand in hand
Your analytics will help you set priorities
Horror stories about influencers and not bloggers
Work is required to get visibility and money
The difference between influencer and blogger
Feedback is necessary as a blogger
Don’t let your online life affect your offline life
Don’t turn into the blame game or comparison
Take a sip:

Part II

Forbes article
The Real Difference Between Content Creators and Influencers
What an influencer truly is
“Influencing is moving past action to take action.” – Vernetta R. Freeney
Strategy is behind what a could influencer does
Being in a leadership position can be so lonely
Make sure you share the brand story moreso than your experience
The difference between brand story and your experience
Not having anyone to talk to when dealing with aspects of working with a client
Go back to what grounds you.
New Creative Media
Final Toast:

Lisa – Everyone experiences loneliness when you’re in your own business or creating your own brand. It’s okay to experience but don’t embrace it. When you embrace it, you can’t move forward. Take a look at strategies and see what works for you. Don’t stay silent about being lonely.
Vernetta – What it means to influence other people. Understand what true influence is. If you know what it is, you won’t have time to be lonely because you would have added other elements into your life. You won’t take it personal if people don’t respond how you want them to.
Lisa Carey is a social media marketing professional with more than a decade of experience working with national events and established brands. Her resume includes campaigns with Ford Motor, Wyndham hotels, the Houston Airshow, Comicpalooza, Rubbermaid, Best Buy, Disney, and countless others. As the owner of the popular lifestyle blog Money Saving Parent, her content is enjoyed by a large and growing audience that commands 200,000 social media followers. Her appearances on Fox 26 Television in Houston, her content contributions to notable brands like H&R Block and Pampers, and speaking engagements at GenZ Social Summit, ConnectHer Media Conference, small business workshops and moderator roll at comic cons represent her wide and diverse writing, speaking and social media skills. When not engaged actively in her profession, Lisa enjoys spending time with family and friends at her home in the west Houston suburb of Katy, Texas.

This has been A toast to truths with me, Vernetta R. Freeney. This is season and the consequences I’ve encountered.