My *Controversial* Cold Call and Tech Sales HOT Takes

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I like how you are honest and genuine about the content you make. Feel like a lot of sales youtubers aren't authentic and just make content to get big/sell you something.

aishikm
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Ugh! I've been researching the leads. But that's more about creating an opening for my cold emails.

jae
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Cold Calling 📞 is not dead ! Love the video

NicoleAttias
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Great stuff. Do you have any tips for leaving effective claims when your prospect doesn't answer? Thanks Matt!

lisadeangelo
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I disagree with your response on #4 and #9. Cold calling "frameworks" are important. Scripts are not. 99% of the time, the listener on a phone call can tell a script is being read, even by the most fluent "scripted salesperson". Scripts, are dumb if they are more than say, 50 words. A script should just transmit an irresistible offer in a simple way. If your salesperson cant get the jist of the offer in a simple way, and say it (roughly) accurately, its the offer thats wrong. A general sales framework, is VERY important. As in, rules like, when talking to a gatekeeper, always at least get a name and email of the intended buyer, never end a call without the next meeting scheduled etc. AS for #9, you can make "a sale", you cant make "a marketing", thus sales beat marketing always. Marketing is part of sales, thus I don't think they can be measured evenly. In my experience, its marketing value that has increasingly declined. Its become WAY harder to reach anyone via marketing and there are now more better marketers out there in my opinion, than salespeople, thus the playing field is evening out in marketing. But if you get a good salesperson that can get his/her hands on a good lead, its over - especially with Gen Z! They are the easiest to sell because none of them want to sell, thus they have no idea about the skill at all. Id rather have many killer sales people at my companies than marketers thats for sure.

jonneal
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I enjoyed this video. Lotta great stuff on here. But I can tell you one thing. Don’t change your niche. YouTube hates that shit. When you veer off even a little at the beginning. It can do some big damage to your growth. Wait till your 100k subs before you start making content unrecognizable to your niche.

LetThySingleEyeBeStill
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I don't think cold calling is dead, I think that it will take a really good one to compete with Ai. I've seen where it's at right now. I wouldn't be surprised if humans were completely replaced with Ai in 5 years. Corporations are all about the bottom line, how much money can we save by doing it differently. They are all about the money. Most people in business are going to make these decisions. And I wouldn't be surprised if Ai cold calling became mainstream for even small businesses. I suspect 90% of the work force will be replaced by Ai and Robots. Which means that they are banking on a significant amount of the population disappearing in the coming years. WW3, Plandemic, Famine who knows. But we are definitely headed for something drastic. Hopefully someone steps in to save this country from the shit show we're in right now. We'll see.

LetThySingleEyeBeStill
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