Comic Relief & Red Nose Day: How The Team brought clarity to the brand identity

In the mid 1990s, #comicrelief and #rednoseday were getting a bit muddled, so they asked The Team to help resolve the branding conflict between the charity, the event and their future plans.

In this episode of a series of films celebrating our 40-year history, our Ex CEO Julian Grice caught up with Comic Relief’s Former Head of Creative Services, Bill Gosbee, to better understand how we brought clarity to the brand identity.

#theteambranddesign #londonagency #brandidentity #brandstrategy #alanpartridge #brandguidelines