Facebook ad metrics that actually MATTER in 2024 (How to analyze FB ads the right way?)

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Facebook ad metrics should be tracking in 2024? Let's discover a new point of view about Facebook Ads metrics: important metrics for 2 stages of your ad journey: testing and scaling phase.

Have you ever felt overwhelmed with a wide range of metrics from your Ads Manager? If you try to pay attention to all these metrics and do not focus on the crucial ones, you will get confused and make less money from ads. But don't worry, this video will help you with the most important 6 metrics.

Timestamps:
0:00 Intro
1:03 How to see FB Ads metrics
1:16 FB Ads metrics for ad testing phase
3:50 FB Ads metrics for ad scaling phase

Don't forget to drop a comment below if you’ve got any questions, feedback, or any topic about TikTok Ads and TikTok for Business you’d like to see in the future!

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Music: Upbeat Corporate by Fretbound
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