filmov
tv
NO WAY OUT! Ford Is GOING BANKRUPT? ||The CHINESE EV CHALLENGE
Показать описание
NO WAY OUT! Ford Is GOING BANKRUPT? ||The CHINESE EV CHALLENGE
Hey everyone, welcome back to the channel! Today, we're diving into some serious discussions about Ford, one of the most iconic automakers in the world. It's no secret that the back end of 2024 is shaping up to be a rough ride for many manufacturers, and Ford is no exception. Despite some bright spots, like the rising sales of electric vehicles (EVs), Ford's overall situation is looking pretty grim. So, what's going on with Ford? Why are they struggling, and what does the future hold for this automotive giant? Stick around as we break it all down.
If you liked this video, please give it a thumbs up and subscribe to our channel. Also, leave your comments below
The Stark Reality of Ford's Current Situation:
Ford has long been a symbol of American automotive prowess, but the company's current situation is far from ideal. As we approach the end of 2024, Ford finds itself in a precarious position. The company’s stock has dropped a staggering 21%, a clear indication that investors are losing confidence. And while EV sales are on the rise, Ford is losing money on every single one of these vehicles. Models like the Ford F-150 Lightning and the Mustang Mach-E are popular, but they aren't turning a profit. In fact, Ford’s financial performance is on a downward trend, with net income dropping year-over-year. In the second quarter of this year alone, Ford reported a net income of $1.87 billion, down from $1.92 billion the previous year. This decline may seem modest, but it’s part of a larger trend that spells trouble for the company.
Declining Sales of Full-Size Trucks:
One of Ford’s biggest challenges is the declining sales of its full-size trucks. The F-150, long hailed as the crown jewel of Ford’s lineup, is struggling. Despite the release of new models and updates, sales are not where they need to be. Take the Ford F-150 Lariat, for example. This brand-new, fully decked-out model is listed at an eye-watering $89,950. That’s a hefty price tag for a truck, and it’s clear that many consumers just aren’t willing to pay that much. Similarly, the Ford Ranger, a smaller and more affordable option, is also struggling. At nearly $60,000, even this “affordable” truck is out of reach for many buyers. The reality is that people are questioning whether it's worth spending 80-90% of the cost of a full-size truck on a pint-sized pickup. If they're going to spend that much, they might as well go all in on a full-size model.
Quality Issues and Recalls:
But declining sales aren't Ford’s only problem. The company is also grappling with a slew of quality issues and recalls. John Lawler, Ford’s Chief Financial Officer, has been candid about the situation, acknowledging that the company is setting aside significant amounts of money to address these problems. One of the most concerning issues is with the 1.5L engine found in models like the Ford Bronco Sport and Ford Escape. These vehicles have been plagued by cracked injectors, leading to a wave of recalls. The National Highway Transportation Safety Administration (NHTSA) is keeping a close eye on Ford, and the company is being forced to deal with these issues promptly to avoid further safety challenges.
A brief pause: your likes are the elixir that fuels the creation of more riveting videos; don't withhold it. Shower us with your likes.
Rising Prices Amid a Cost of Living Crisis:
As if these challenges weren’t enough, Ford is also facing backlash over rising prices. In the midst of a cost of living crisis, consumers are finding it harder and harder to justify the prices of new vehicles. Even the Ford Maverick, which was marketed as an affordable pickup truck option, is seeing price increases for 2025. The new Ford Ranger, equipped with a 2.3L EcoBoost engine and a 10-speed automatic transmission, is now priced at around $60,000. For many, that’s simply too much to pay for a midsize truck. And let’s not even talk about the SuperDuty trucks. The 2024 F-350 4x4 crew cab, for example, is listed at a jaw-dropping $116,728. These prices are a clear sign that automakers, including Ford, are disconnected from the realities of the cost of living crisis. People are struggling to afford basic necessities like food and housing, and now, they can’t even afford to drive.
The Electric Vehicle Paradox:
One of the most perplexing aspects of Ford’s current situation is the paradox of their electric vehicle (EV) strategy. On the one hand, Ford’s EV sales are outpacing many of their competitors, with models like the F-150 Lightning and Mustang Mach-E setting sales records. The Mustang Mach-E, for instance, is now the second-best-selling EV in the U.S., only behind the Tesla Model Y. But on the other hand, Ford is losing money on every single EV they sell. In the second quarter of this year alone, Ford’s EV division lost $1.14 billion.
#evs
#evnews
#evcars
Hey everyone, welcome back to the channel! Today, we're diving into some serious discussions about Ford, one of the most iconic automakers in the world. It's no secret that the back end of 2024 is shaping up to be a rough ride for many manufacturers, and Ford is no exception. Despite some bright spots, like the rising sales of electric vehicles (EVs), Ford's overall situation is looking pretty grim. So, what's going on with Ford? Why are they struggling, and what does the future hold for this automotive giant? Stick around as we break it all down.
If you liked this video, please give it a thumbs up and subscribe to our channel. Also, leave your comments below
The Stark Reality of Ford's Current Situation:
Ford has long been a symbol of American automotive prowess, but the company's current situation is far from ideal. As we approach the end of 2024, Ford finds itself in a precarious position. The company’s stock has dropped a staggering 21%, a clear indication that investors are losing confidence. And while EV sales are on the rise, Ford is losing money on every single one of these vehicles. Models like the Ford F-150 Lightning and the Mustang Mach-E are popular, but they aren't turning a profit. In fact, Ford’s financial performance is on a downward trend, with net income dropping year-over-year. In the second quarter of this year alone, Ford reported a net income of $1.87 billion, down from $1.92 billion the previous year. This decline may seem modest, but it’s part of a larger trend that spells trouble for the company.
Declining Sales of Full-Size Trucks:
One of Ford’s biggest challenges is the declining sales of its full-size trucks. The F-150, long hailed as the crown jewel of Ford’s lineup, is struggling. Despite the release of new models and updates, sales are not where they need to be. Take the Ford F-150 Lariat, for example. This brand-new, fully decked-out model is listed at an eye-watering $89,950. That’s a hefty price tag for a truck, and it’s clear that many consumers just aren’t willing to pay that much. Similarly, the Ford Ranger, a smaller and more affordable option, is also struggling. At nearly $60,000, even this “affordable” truck is out of reach for many buyers. The reality is that people are questioning whether it's worth spending 80-90% of the cost of a full-size truck on a pint-sized pickup. If they're going to spend that much, they might as well go all in on a full-size model.
Quality Issues and Recalls:
But declining sales aren't Ford’s only problem. The company is also grappling with a slew of quality issues and recalls. John Lawler, Ford’s Chief Financial Officer, has been candid about the situation, acknowledging that the company is setting aside significant amounts of money to address these problems. One of the most concerning issues is with the 1.5L engine found in models like the Ford Bronco Sport and Ford Escape. These vehicles have been plagued by cracked injectors, leading to a wave of recalls. The National Highway Transportation Safety Administration (NHTSA) is keeping a close eye on Ford, and the company is being forced to deal with these issues promptly to avoid further safety challenges.
A brief pause: your likes are the elixir that fuels the creation of more riveting videos; don't withhold it. Shower us with your likes.
Rising Prices Amid a Cost of Living Crisis:
As if these challenges weren’t enough, Ford is also facing backlash over rising prices. In the midst of a cost of living crisis, consumers are finding it harder and harder to justify the prices of new vehicles. Even the Ford Maverick, which was marketed as an affordable pickup truck option, is seeing price increases for 2025. The new Ford Ranger, equipped with a 2.3L EcoBoost engine and a 10-speed automatic transmission, is now priced at around $60,000. For many, that’s simply too much to pay for a midsize truck. And let’s not even talk about the SuperDuty trucks. The 2024 F-350 4x4 crew cab, for example, is listed at a jaw-dropping $116,728. These prices are a clear sign that automakers, including Ford, are disconnected from the realities of the cost of living crisis. People are struggling to afford basic necessities like food and housing, and now, they can’t even afford to drive.
The Electric Vehicle Paradox:
One of the most perplexing aspects of Ford’s current situation is the paradox of their electric vehicle (EV) strategy. On the one hand, Ford’s EV sales are outpacing many of their competitors, with models like the F-150 Lightning and Mustang Mach-E setting sales records. The Mustang Mach-E, for instance, is now the second-best-selling EV in the U.S., only behind the Tesla Model Y. But on the other hand, Ford is losing money on every single EV they sell. In the second quarter of this year alone, Ford’s EV division lost $1.14 billion.
#evs
#evnews
#evcars
0:04:01
0:02:19
0:00:49
0:00:26
0:20:24
0:04:26
0:00:24
0:02:55
0:01:10
0:01:36
0:02:54
0:03:07
0:00:21
0:10:57
0:21:43
0:07:05
0:31:20
0:19:19
0:04:35
0:01:02
0:17:10
0:13:08
0:04:05
0:30:13