How YOASOBI Broke J-Pop

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A documentary on the rise of J-Pop duo YOASOBI. Made up of vocalist ikura and producer Ayase, YOASOBI have taken the world by storm like very few Japanese artists have done before.

Chapters
00:00 - Intro
01:01 - ikura
02:57 - Ayase
06:40 - The Book 1
12:00 - Creative Process
13:10 - The Book 2
14:08 - The Book 3
17:22 - Live Performances
18:53 - E-Side 1-3
20:24 - Extra Trivia
26:19 - Outro

This video covers everything YOASOBI-related until August 2024. Most songs are referred to by their English names.

Background music is from Uppbeat.

Copyright Disclaimer under section 107 of the Copyright Act 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, education and research.

#yoasobi | #ayase | #ikura | #lilasikuta | #idol | #oshinoko | #yorinikakeru | #hatsunemiku | #miku
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Thanks for Watching! Here’s some info that I didn’t cover and other things that were pointed out by comments:

1) Ayase chooses to keep his real name private and it’s for a good reason. His dating life has always been private, but the media made him confirm who he was speculated to be with. Although some have said his name is publicly online, we should respect his privacy.

2) I noticed that on Ayase’s old Instagram that he used for Davinci, he is following YOASOBI Band guitarist AssH. It made me wonder if they knew each other back then and if Ayase was the one who invited him to join YOASOBI Band.

goosebumpsradio
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Simple pop songs? Depends on the song. Idol, for example, is pretty complex (Charles Cornell did a pretty good breakdown of the song in his channel, iirc). Their other songs too. Some employ stuff like major II chords, and unusual key-changes, which are not common for pop songs at all. It's like saying someone like, let's say, Phoebe Bridgers, writes simple pop music. The complexity of their songs become more evident when listening to their live performance because their backup band members are insane musicians (Hikaru and Zakuro are prodigious talents if you look up their bios, and Tatsuya Amano's band is like one of the more successful Metalcore bands in Japan), and they add a lot of new stuff in the songs' live-performance arrangements.

rbenusa
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such a well researched and presented video!! good job

sasusia
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I discovered Yoasobi through Project Sekai. But since Ayase is the only one listed in the game (for a reason I know), I was so confused when I could only find this "Yoasobi" on spotify. Now I'm a big fan

darthfishiate
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I’m convinced that everything comes from Sheena Ringo and Miku xD another great video. Keep up the good work!

Egledhron
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I hope you get inspired by these success story’s when you feel like giving up on YouTube. And the fact that you have all the sources in a google doc is Amazing!

Junparidize
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Thank you for making such an interesting video!

loop_light
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I discovered Yoasobi through Oshi ko Ko and Frieren and I really love their style. I am a big fan of Two-Mix and for me Yoasobi are their spiritual successor.

carinameyer
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MY GUY Ado just announced a World Tour for 2025 AND SHE'S COMING TO TORONTO

Egledhron
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Even though the notification of new videos is on, I was checking your channel regularly ever since the one about Ado dropped, hoping youd drop a video just like that, and it seems xmas came early with YOASOBI.

I haven't seen it yet, but I know it's gonna be a killer, I'm also gonna like it with my other channels for the algo.

Great work, thanks for existing lol

walidcopywriter
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"music for npcs" god damn that comment was so fucking funny haha. I guess i'm an npc

Xiuhayuteotl