Saul Bass and the art of movie title design

Exploring the work of legendary graphic designer #SaulBass, and how he revolutionised the art of movie title design in the 1960s. Edited by Luís Azevedo.

🔔 Please enable push notifications 🔔

Follow us:

Subscribe:

Watch more:

[adamstern]

I used to work for Saul Bass after graduating art school. I was interested in title design and not corporate logos but Saul worked on the title design along with his wife, Elaine. The designers in his studio worked on the corporate design because that's where the money was. I ended up working for Pablo Ferro (another legendary title designer who's in the Art Director's Hall of Fame and who shows up, for a second, at the end of your video, with his red scarf) for a few years. I soon came to realized that Saul had the right idea in being a diverse designer that allowed you to take on some jobs that were interesting to you but didn't necessarily have a big budget.

[thomaschacko]

“Nine Hours To Rama” — one of my favourite films, which begins with a masterful piece of work by Saul Bass!

[filmnobelpreis]

Good essay, thanks also for the historical context at the beginning, I feel like there should be a part two though :)

[designerdye]

Legendary. Huge influence on my motion design work.

[MusicradioNetwork]

Saul Bass was best known for their opening title sequence in movies, and then he designed logos like Bell Systems, Warner Communications “Big W” (now Warner Music Group), Hanna-Barbera “Swirling Star” and many more.

[OFED]

Fantastic essay and wonderfully narrated :)

[andy-stone]

Beautiful video and history! Nicely done LWL.

[merler]

nice video! What title has the book at 5:41? This would really help me out for an essay!

[harperwelch]

We see a lot of manipulated Bass images in bits and pieces but few complete Bass pieces, intact, not taken apart and made in this author’s graphic presentation.

[BrandonWalowitz]

Where is that bauhaus video at 4:18 from?

[GABRIEL_CRAFT]

Saul bass also created the United Way logo

[natdea]

Trivia: in the references art style Carlos Ramos and Renegade Animation

[oobrocks]

Fahrenheit 451 has an interesting concept: the title is read