The Value of Creating a Solid UX Strategy

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Aiming to differentiate your company’s customer experience, ensure its market success, and make the user experience integral to your design process?

Then it’s time to scale up from mere easy-to-use UI to a solid user experience (UX) strategy.

Strategic UX design brings together all relevant people and objectives within the given ecosystem. It builds an emotional connection between your company and your users. And it integrates all your available channels to offer a unified experience to your customers.

Dr. Eric Schaffer, Founder & CEO, HFI, emphasizes the value of creating a UX design strategy. With that in place, you’re designing for long-term success!
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HORRIFIC audio, and quite the dramatic lighting. Very distracting.

jona