The Workshop // How To Build A Valuable Brand In An African Context

Just like the way that we make carefully crafted choices about our own personal appearances before starting each day, the brand builders behind companies do much the same for their businesses in order to ensure that people perceive it in exactly the right way.

Your brand is the first thing that your customers interact with and evokes certain emotions for them. Think of Apple, Safaricom, Java and many more companies. These companies resonate with us differently.

Through this workshop the participants will be able to get a better grasp of what a brand building is, why it is so important and how to apply it to their own ventures to produce better results in the market.

Excited to scale your business and be a part of Africa's coolest coworking space & business hub?