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A Letter to Hope, a message of hope - a Project Sidekicks video by theAsianparent
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TRIGGER WARNING
This video features Hope the Penguin, theAsianparent's mascot for Project Sidekicks. It's a video about loss and finding support to overcome grief.
The message behind the video:
Our mission at theAsianparent is to help parents have healthy pregnancies and raise healthy families. We launched Project Sidekicks in October 2020 to raise awareness around stillbirth. The World Health Organization reports 2.6M stillbirths around the world every year. Of these, over 100,000 occur in Southeast Asia - or 286 grieving families a day.
While ⅔ of stillbirths are unexplained and can’t be prevented, there are factors that can help to reduce the risks. At Project Sidekicks, we educate parents and parents-to-be on the factors that affect pregnancies and by promoting health pregnancy habits to reduce the risks of pregnancy loss especially in the third trimester.
Through content, social media, our partners, and app tools we developed, we promote 3 Calls to Action: #CountKicks, #SleeponSide, and #KicktheButt (don’t smoke) - because when expectant women consciously remember to diligently follow these three pregnancy habits, they can reduce the risk of stillbirth by 30-50%.
We also raise awareness to normalize the conversation around stillbirth as a way for us to remove the stigma and shame associated with it. Many bereaved parents suffer silently - but this shouldn't be the case. We believe the road to healing is a community effort, not a solitary journey.
And lastly, we also seek to influence positive change in the legislative support we provide bereaved parents. Stillbirth is not just about the death of a baby, but about the health, social, and financial impacts it has on the family. Losing a baby at 24 weeks versus losing a baby at 28 weeks - there’s no difference in the trauma that a parent experiences. And yet, if a pregnancy loss at 24 weeks is classified as a miscarriage, the parent isn’t necessary entitled to the full maternity benefits one would get if she had given birth to a live or stillborn baby at 28 weeks. The legislative and policy change we seek is to redefine stillbirth from pregnancy loss at 28 weeks to 24 weeks across Southeast Asia.
We have an ambitious mission, but not one that's impossible to achieve. So we seek YOUR support to not only save babies, but help parents have healthy pregnancies and raise healthy families.
JOIN OUR ANNIVERSARY EVENT + WEBINAR!
theAsianparent team will be hosting a series of webinars across Southeast Asia on 12th October 2021 to mark our 1 year anniversary of launching #ProjectSidekicks. The following are the links and schedules:
#WeAreYourSidekicks
A Letter to Hope, a message of hope
Dear Hope,
Thank you for giving me a quiet shoulder to lean on, and letting me cry, laugh, shout, be silent with my thoughts.
You see, Hope, I was missing my Mommy so much. She was all I knew, all I had. I was never lonely while I was nestled inside her.
Your comfort helped me to remember the joy I felt in being with my Mommy.
And how wonderful it was to bring her joy and make her giggle whenever I swished, jabbed, and stretched inside her tummy.
When my heart stopped beating, everything felt cold because I was no longer in my Mommy’s warm cocoon.
I left too soon.
My heart hurts, Hope. I miss my Mommy.
How I would have loved to be held by her, to hear her cooing voice, smell her scent, see her smiling face.
My heart hurts because my Mommy is hurting.
Hope, how do I comfort her?
How do I help her understand that it wasn't her fault?
How do I stop her from being so angry at herself?
How do I help her cope with the grief, the same way you helped me?
Hope, how do I tell my Mommy not to lose hope?
The hope to make peace with the loss,
The hope to gather the courage to forgive herself,
The hope to find the strength to go on.
I hope that Mommy will always treasure the memory of carrying me
as much as I will treasure the memory of her loving warmth.
Please take care of my mommy, Hope.
Hug her for me.
Give her hope.
This video features Hope the Penguin, theAsianparent's mascot for Project Sidekicks. It's a video about loss and finding support to overcome grief.
The message behind the video:
Our mission at theAsianparent is to help parents have healthy pregnancies and raise healthy families. We launched Project Sidekicks in October 2020 to raise awareness around stillbirth. The World Health Organization reports 2.6M stillbirths around the world every year. Of these, over 100,000 occur in Southeast Asia - or 286 grieving families a day.
While ⅔ of stillbirths are unexplained and can’t be prevented, there are factors that can help to reduce the risks. At Project Sidekicks, we educate parents and parents-to-be on the factors that affect pregnancies and by promoting health pregnancy habits to reduce the risks of pregnancy loss especially in the third trimester.
Through content, social media, our partners, and app tools we developed, we promote 3 Calls to Action: #CountKicks, #SleeponSide, and #KicktheButt (don’t smoke) - because when expectant women consciously remember to diligently follow these three pregnancy habits, they can reduce the risk of stillbirth by 30-50%.
We also raise awareness to normalize the conversation around stillbirth as a way for us to remove the stigma and shame associated with it. Many bereaved parents suffer silently - but this shouldn't be the case. We believe the road to healing is a community effort, not a solitary journey.
And lastly, we also seek to influence positive change in the legislative support we provide bereaved parents. Stillbirth is not just about the death of a baby, but about the health, social, and financial impacts it has on the family. Losing a baby at 24 weeks versus losing a baby at 28 weeks - there’s no difference in the trauma that a parent experiences. And yet, if a pregnancy loss at 24 weeks is classified as a miscarriage, the parent isn’t necessary entitled to the full maternity benefits one would get if she had given birth to a live or stillborn baby at 28 weeks. The legislative and policy change we seek is to redefine stillbirth from pregnancy loss at 28 weeks to 24 weeks across Southeast Asia.
We have an ambitious mission, but not one that's impossible to achieve. So we seek YOUR support to not only save babies, but help parents have healthy pregnancies and raise healthy families.
JOIN OUR ANNIVERSARY EVENT + WEBINAR!
theAsianparent team will be hosting a series of webinars across Southeast Asia on 12th October 2021 to mark our 1 year anniversary of launching #ProjectSidekicks. The following are the links and schedules:
#WeAreYourSidekicks
A Letter to Hope, a message of hope
Dear Hope,
Thank you for giving me a quiet shoulder to lean on, and letting me cry, laugh, shout, be silent with my thoughts.
You see, Hope, I was missing my Mommy so much. She was all I knew, all I had. I was never lonely while I was nestled inside her.
Your comfort helped me to remember the joy I felt in being with my Mommy.
And how wonderful it was to bring her joy and make her giggle whenever I swished, jabbed, and stretched inside her tummy.
When my heart stopped beating, everything felt cold because I was no longer in my Mommy’s warm cocoon.
I left too soon.
My heart hurts, Hope. I miss my Mommy.
How I would have loved to be held by her, to hear her cooing voice, smell her scent, see her smiling face.
My heart hurts because my Mommy is hurting.
Hope, how do I comfort her?
How do I help her understand that it wasn't her fault?
How do I stop her from being so angry at herself?
How do I help her cope with the grief, the same way you helped me?
Hope, how do I tell my Mommy not to lose hope?
The hope to make peace with the loss,
The hope to gather the courage to forgive herself,
The hope to find the strength to go on.
I hope that Mommy will always treasure the memory of carrying me
as much as I will treasure the memory of her loving warmth.
Please take care of my mommy, Hope.
Hug her for me.
Give her hope.
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