Ask the Expert | Financial Modeling for Startups

This training was organized by ITC ecomConnect, which is the e-commerce programme at the International Trade Centre, a UN and WTO agency focusing on helping small businesses to internationalize.

In this training, you’ll learn:

What is Financial Modeling
Uses of Financial Modeling
Why is it Important to Build a Financial Model
What is the Use of a Financial Model
What Makes a Good Financial Model
Financial Modeling Building Blocks
Financial Modeling - Profit & Loss Statement
Financial Modeling - Balance Sheet Statement
Financial Modeling - Cash Flow
Scenario Analysis
Common Mistakes

Meet the speaker

A seasoned banker, Randa is the Manager of Private Investments and Non-Banking Subsidiaries at Bank Audi. With 26+ years of experience as an investment and governance specialist, Randa manages an investment portfolio comprising 30+ funds and companies covering Real Estate, Digital, Telecommunication, Technology, Food & Beverage, and service sector industries.

She represents the Bank in the Lebanese start-up ecosystem, and serves in all investee General Assembly meetings.

She heads financial management and oversight accounting, and the extended governance of the Group’s 40+ non-banking subsidiaries in which she holds board seats.

She is a member of the Board of Directors for Berytech S.C.A.L., Capital Banking Solutions (Holding) S.A.L., and PinPay S.A.L.

She is a member of the Investment Committee for Insure & Match Capital (IM Capital).

She is currently an E-Commerce Adviser with the ITC.

Randa holds a Master’s degree in Money and Banking from the American University of Beirut.

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