ISO is FAKE, Here's One Reason Why!

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ISO is Fake! Yup, I said it. Now what I mean by "fake" is that the common misconception regarding ISO and sensitivity is completely not true for digital camera sensors. ISO is not linked to digital sensors' sensitivity to light in any way, and it's a harmful misconception for photographers. Watch this quick video to learn why ISO is not what you may think it is, and make sure to give my other videos a watch while you're at it!

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I know this is a short, but doesn't the ISO control the on-sensor analog amplification of the signal from the photodiodes? and with dual gain, switch to a different circuit?

BLiu
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Wait… so the whole time people bought better cameras for ISO to realise that the camera adds it on photo… 😳

citronek
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You people are really good at camera explanations.

adamnazifi
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This video has left me with so many new questions 😳

nord
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I don’t disagree with you, I’m new to photography so I don’t know, but please don’t ever appeal to common sense. There are plenty of things that “common sense” says to be true that are not.

masonine
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Would be interesting to see dual gain iso vs iso invariant vs not iso invariant.

Dravde
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Come on, this channel was doing well, don't fall into clickbaity stuff...
ISO is definitely not fake, and saying it is fake is misinformation just as saying the sensor sensitivity changes.

vldy
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also should of blasted inca dance in the video because it low key had conspiracy vibes

Levikj