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Successful Indie Author Five Minute Focus Ep879 - Refining Amazon Ad Search Terms
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Refining Amazon Ad Search Terms
1. Use automatic ads to collect data
2. Check Search terms
3. Download data (change the name after download) – filter the top row
4. Sort – most orders, most clicks, best conversion rate
5. Most clicks – how many orders, sales? Consider turning the high click/no-sale terms into negative keywords
6. More of what converts
7. 20Books Vegas 2023 Day 1 – Setting Yourself Up for Success Before Running Amazon Ads
Read Craig Martelle's Successful Indie Author series:
Refining Amazon Ad Search Terms
1. Use automatic ads to collect data
2. Check Search terms
3. Download data (change the name after download) – filter the top row
4. Sort – most orders, most clicks, best conversion rate
5. Most clicks – how many orders, sales? Consider turning the high click/no-sale terms into negative keywords
6. More of what converts
7. 20Books Vegas 2023 Day 1 – Setting Yourself Up for Success Before Running Amazon Ads
Read Craig Martelle's Successful Indie Author series:
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