This New Twist on a Marketing Funnel is GENIUS.

What if I told you I have a super simple twist on the typical marketing funnel? One that defies the norms, brings in more qualified leads, and keeps everyone engaged until they’re perfectly primed for your service or product?

In this video, I’m showing you exactly how it’s done and how to implement it into your own business.

I’m talking to digital marketing expert, Zach Spuckler of Heart, Soul & Hustle, about the Sphere of Influence and how to use it to get the most out of your marketing time, effort, and dollars. It’s an easy-to-implement marketing funnel that will attract leads and optimize your marketing budget.

[dimitruscherry]

The way this man broke down this complex web of functions was compreshensive, simple, and easy to understand. Great vid

[stephenpearce]

This is basically standard core CRM marketing principles. It may be a new concept to inexperienced funnel first timers, but to experineced marketers this is nurturing multichannel marketing. It's a well known fact that COA is significantly less through such practices when comoared to cold prospecting.

[millionairemoxie]

I wonder if the price comparison was accurate. It seemed like a one-off cost, but the 'warm' audience has a lifetime cost that is higher than that... especially if they were drawn in through a lead magnet advertisement or content boost. It could still be cheaper per customer acquisition, but it's hard to tell from that single point analysis.

[luxeconcretecoatings]

Been thinking about this all week this is why you need to focus on that main keyword or keywords that are already ready to buy that’s who you go after! Been cutting out the bs and running Google ads like this almost 15 years. Don’t waste your time on anyone that ain’t ready to buy with ads and use your seo efforts towards education and offering!

[gruesomedead]

This is database marketing, and it's the greatest way to grow and scale as a salesperson or business.

Unfortunately most people are too lazy to stay in touch with the people who bought from them.

[carlosf]

Genius! I just bought his course. Super affordable. Get it before he raises the price.

[ODaughterofZionMinistries]

I lack core content but I have the others. My emails titles aren’t great so I get sales but only a small amount. My website was great 2 years ago but it needs updating. My ads are carrying everything on their shoulders. I’m binge watching your videos for help.

[glambyshey]

Such fantastic and practical information! I Definitely need to watch this a few times to fully put a plan in motion, thank you so much, Wes!

[lightfireradioproductions]

Oh man, your style makes me all warm and even laugh out loud - funnest, most engaging vid on business, like ever so far. Haven't even seen your other ones yet. Thank you, man. This is way helpful - my personal block as an artist is not relating to biz types. 
I relate to you. Thank you.

[nonononono]

I first heard about sphere of influence from André Chaperon and Shawn Twing's course (Tiny Little Businesses)

[joshwagnerfilms]

This is so incredibly helpful! I am so very grateful for your content.

I'd love a video at some point that talks about how you make your videos!

[Eugene.Berezin]

Email list is important yes, but if you need your first sale within 90 days it won’t come from it. It takes time and a strong messaging to get people on your email list.
I suggest email list growth never stops but you don’t need it to close sales, and as it grows it just gives you a lot more leverage.

[samkarazi]

Thank you Wes! Really appreciate your insights during our consultation call yesterday.
I'm getting mixed answers when it comes to running ads effect on your organic reach. Does your Facebook limit your organic reach when you run ads, to make sure you spend more money?
Of course they deny that. But I heard the opposite from a couple of content creators.

[psicol.clin.silverdb]

Your content is so digestible 🎉 great stuff brother ❤

[MarcoDastareal]

10:47 this is what i call a onnipresence retargeting and work like crazy

[rodlivz]

Hey Wes, Thanks you for such amazing content. Was wondering what tool do you use to create your illustrative animations?

[ashkan_d]

could you add auto trasition to your sub tiltle video for persian ?

[bayoumonkey]

Great content. I've learned more watching a few of your videos in a couple days than I have in some time. Keep up the good work!!!!

[richardtalks]

Hi Wes. I was curious about the price comparison that you make.

The cold leads is a first time advertisement that has a fixed cost but the warm leads have a longer cost of acquisition and so is the comparison you made correct or does it factor in lower engagement ad cost but over a longer time period?

What happens to the audience that did not buy from the cold campaign, do they then go into the sphere?

10:20 was the time of the price comparison

[toolstechgadgets]

your videos & your marketing knowledge is highly informative..