How To Set Up & Install The Facebook Pixel in 2024

To succeed with Facebook Ads you have to install the Facebook Pixel...

And you have to set it up the right way.

The Meta Pixel allows you and Meta to optimize your ad campaigns properly and track the results that you generate.

The importance of having that data cannot be underestimated and in this video I show you a quick and easy way to get the Facebook Pixel set up and installed.

#facebookpixel #metapixel

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[martimcampos]

Great video! Tip for anyone trying to do this: Remove any ad block extension, otherwise Meta won't detect the pixel on your URL and you will not be able to set up the event.

When I pasted the URL on the events manager the link would open and then Meta would say they couldn't find any Pixel, but as soon as I turned off my ad block extension it worked immediately.

[joanatrombone]

I came here to instal Pixel as in the title... What a waste of time.

[RobertFlorioHamptons]

Hi, great videos, I am learning quite a bit! This tutorial touched on an issue I'm trying to resolve. I recently set up my girlfriend's Shopify store and am using the internal "Facebook and Instagram" setup in Shopify admin. I've been able to connect the store to Meta Business Suite, and it seems Shopify has as part of that setup already created a Meta pixel for the store. I am getting some traffic reports via this pixel. However, do we need to create a separate one to manage events on the store site, or is this built-in pixel that comes with Shopify pack in all the events we likely might need? Just not clear about whether the Shopify pixel as already configured is enough or whether there is any more to do. Thanks.

[VanessaStout-qk]

Hi Ben, what is the solution to prevent and filter out fake leads from clicking on my Facebook Ads?

[ismaelpires]

hi, How Much do you charge to fix the pixel in my store ? i have different pixel on my ads manager ! and on my web site its not either working properly and no adia how it happened ?

[nlams]

That plugin has very bad reviews. Are there any other more reliable plugins?

[shawnbxshopmusic]

you didnt even explain how to set up the pixel tf is wrong with you ?

[TimeshareCancellationMastery]

Old video. Does not align with current FB Pixel pages. Spending a lot of time trying to find the pages that he mentions, but they are either changed or non existent. For ex: I cannot find anywhere to set up different events after entering URL. Spending too much time on this, Looking for another video.

[jomymatthews]

Good video. But that plugin has tons of security issues just from reading reviews. Even people getting hacked. Do you still recommend it?

[MohammedSuhail-gs]

Hello Ben,
I see in my clients business account there is a pixel already, but in the ad account its not there. How's these two different? and if i have to create a new pixel, should i do it in the ad account or business account?

[jkjkjhkk]

i confused how to install Facebook pixel i see many youtubers talking different ways but now API, can you make us as a beginner who never install Facebook pixel video or guide one video you already posted to watch

[ecom]

Ben a huge question I have with setting up the 'add events' is WHY? Without doing this the pixel seems to register these events just fine..? Does it make it more accurate for some reason?

[DiogoVinhais]

Bro you have great content but why do you talk so fast man? Makes it hard to learn what you’re trying to share. Please try to slow down a bit so we’re able to follow your guidance.

[samchoate]

Do I set the pixel up from my personal page or from the business page I have created on Facebook? It seems I can have separate pixels in different places, and it's getting confusing, especially when trying to sync Wix with it.

[maurchesnyman]

So what if you don't have a website?
How to setup & Install The Facebook Pixel? NOT IN THIS VIDEO - "I'm not going to show you how to setup a WTH?

[emilyestradaaa_]

What if you have a website that contains CBD products? I see big CBD brands advertising but I'm afraid to get my account restricted!! Please HELP! :(

[AshtonRalstonHSP]

Soo... I couldn't even get the pixel set up. Do you have a tutorial for that?

[thewildhawaiian]

Can't get past the 2:14 mark as there is no 3 lines for "all tools" and no "events manager" button to click. Very lost. 👎

[Alegozuu]

GUYS if it says " it didn't detected any events in this website" disactivate your ads block!!!!

[kevinzahri]

I have a question: assuming we create a custom conversion event via "add new integration" based on a unique page URL where the pixel is installed. Will Facebook ads be able to distinguish between conversions that actually came from Facebook ads vs organic traffic to that page URL?