Impossible (Burger) Manufacturing: Making Vegan Meat that Bleeds

Using plant-based ingredients, including heme and coconut oil, Impossible Foods has developed a burger patty that tastes a lot like beef, but without the cost to the environment. Here's a look at how it's made.

[alexiswilson]

I hate the taste of beef but this is cool. I do eat veggie burgers, but I make my own to taste "different"

[vintagelaidbackhippie]

that's good and fine but I want to be able to buy it at the store and cook it at home myself! I don't eat out at all and don't want to start. peace

[mistastash]

The Impossible Burger tastes very GOOD 👍🍔

[talyalewis]

When will the Impossible Burger be as available as the Beyond Burger, which is easily found in our local Whole Foods?

[joselinema]

Please bring this to Houston Texas. Thank you!.

[hathaway]

It is an amazing burger, but a bit disingenuous to say it’s the only burger that looks taste and feels like a meat burger... The beyond burger which was out first and sells in higher volume also has these characteristics. There are a couple others as well.

[Flokati]

I want that thing in Germany!! Yesterday pls ;P

[frankmaximchuk]

Go to one of the restaurants that serve this and your going to pay between $12 and $16 just for the burger alone, nothing else. Not in a million years.

[livinglifemyway]

Make this for the public as well as for business use! feed the people!!!

[slevinkelevra]

Still this shit cannot be found in many states

[horses]

Okay let’s make it more available in stores then too.

[phpART]

Awesome! good video. I really hope this takes off!

[norma]

Can't wait for this to come to Canada!

[dongray]

No thank you I'll stick with the traditional hamburger or porterhouse

[TheBasher-_-]

What does the faux meet look like before the video starts? I'm guessing like goo, cuz it tastes like poo. Tried this thing today I'd rather eat a dog-on Turkey burger.

[ChicReal]

Sure, that's what they want you to believe!! It's "Solyent Green" !!! Avoid it or you'll regret it.

[freshevans]

Yea y'all like eating human meat huh just sick and disturbing.