How to Position Yourself as a Comprehensive Dentist

#shorts

Today's episode is proudly sponsored by Darkhorse Tech, your go-to Dental-driven IT solutions company!‍‍‍

Picture this: You're running a dental practice, and your patients' trust and data are your top priority. Enter Darkhorse Tech, the guardians of your patients' information, the solution to your IT headaches, and the force behind your seamless tech integrations. Your practice deserves the best, and Darkhorse Tech delivers.

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👉Listen to the full episode on The Dental Marketer podcast. You can find this podcast wherever you listen to podcasts or here:
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How does one successfully launch a boutique dental practice in a saturated market like New York City? In this episode, we speak to, Dr. Arti Jagirdar, who shares her journey of establishing Flatiron Dental, a distinguished dental practice that offers more than just the basics. She offers a candid account of her decision to adopt a patient-centric, fee-for-service model and its subsequent impact on the practice. Dr. Jagirdar’s unique offerings such as sleep apnea treatments and airway consultations have been key in differentiating Flatiron Dental in the bustling cityscape of New York.

We also delve deeper into the nitty-gritty of setting up shop, from navigating lengthy lease negotiations to the vital role of legal consultations in contract signings. Dr. Jagirdar also recounts the unexpected challenge of a trademark battle over her practice's name, underlining the importance of resilience, legal advice, and the power of standing by your choices with integrity. Rounding up the conversation, we discuss the critical role of cultivating relationships and harnessing the power of word-of-mouth in attracting new patients to your practice, and how becoming a thought leader in the dental community can build a strong brand presence.

What You'll Learn in This Episode:

-The importance of a unique service offering in a densely saturated market
-Insights into the fee-for-service model in dentistry
-Why never to sign a contract without a lawyer's approval
-How to handle unexpected challenge such as trademark disputes
-The power of word-of-mouth and relationships in building a patient base
-The potential for thought leadership to strengthen your brand

Don't miss this episode full of valuable insights from Dr. Jagirdar - it's brimming with lessons for anyone wanting to make their mark in a competitive market!‍

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