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A walkthrough of the 'simple' CRO process in a complex organisation by Marianne Stjernvall
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Marianne is a conversion optimization specialist and AB‑testing expert. She is currently working as a Nordic CRO Manager for TUI.
Marianne combines the art of social influence and networking at organizations with the skills of implementing the different technical solutions needed for each and every test. Her vision is a clearly data-driven culture and an experimental organization, where you gain when you succeed and learn when you fail.
156 Online Business professionals from 22 countries attended FrosmoX17 in Helsinki, Finland. They gathered to discuss the future of user experience while getting inspired by the latest trends and case studies. The two-day conference saw the international guests take home new ideas, contacts, and a memorable experience of their own.
See more at:
Marianne combines the art of social influence and networking at organizations with the skills of implementing the different technical solutions needed for each and every test. Her vision is a clearly data-driven culture and an experimental organization, where you gain when you succeed and learn when you fail.
156 Online Business professionals from 22 countries attended FrosmoX17 in Helsinki, Finland. They gathered to discuss the future of user experience while getting inspired by the latest trends and case studies. The two-day conference saw the international guests take home new ideas, contacts, and a memorable experience of their own.
See more at:
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