Small Business SEO Tips For Internal Linking Location Service Pages

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Small Business SEO Tips For Internal Linking Location Service Pages

In this video, I'll explain the importance of internal linking from service pages to location pages for small business owners. I use the example of an attorney website operating in Pennsylvania to illustrate the concept. He discusses creating service pages that are optimized for specific locations and internally linking them to the corresponding city pages. I'll also explain the benefits of building supporting content for each location. Internal linking helps establish authority and relevance for any business in any specific area.

What you learn in todays video:
Internal linking from service pages to location pages is important for small business owners
Chris Palmer uses the example of an attorney website operating in Pennsylvania to explain the concept
The website creates service pages optimized for specific locations and internally links them to corresponding city pages
Building supporting content for each location helps establish relevance and authority
Internal linking helps small businesses be seen and indexed by search engines
Chris Palmer offers consultation services and a Mastermind training program for SEO-related questions and help

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Chris Palmer Marketing SEO
30 W Broad St fl2
Tamaqua PA 18252
(570) 810-1080
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Love the energy from this guy Thanks for the tips! 💪

justintheunissen
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Thanks Chris...whats your content like for the city specific service location pages? I'm guessing the main service pages are the long form pillar type pages of 1, 2, or 3k+ words?...but are you writing smaller pages of a few hundred words just to optimize for the specific city then on the location pages with some relevant unique content about the service and the specific location? Or are you just swapping out the location keywords in a mass page sort of template?

RealTimeLeadGen
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Awesome Chris. Question, on the top level service page (e.g. /car-accidents), is there any benefit to adding the state abbreviation or name in URL?

AlligatorPools
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Is this the same as topical structure ? If so does this get built in the blogs posts

journeyofanewking
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what application do you use for screen recording? your setup looks very nice!

bjorncalbes
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can't you make the city pages just an internal link on the services page rather than a permalink?

AlexScaramangos
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What if you have 30 small city location pages, do you still add 30 links at the bottom of your state or county service page? Doesn’t it look funny if there’s 30 links

chrisinvestor
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Hey Chris, love your content! I have a problem ranking a mailbox supplier company above post offices. They do not offer my services yet rank above me even with installation keywords. What can be done? Thanks!

Betterbytheday
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Is it not become spamming if car accident appear twice in one url?

samiulhaq
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The URL almost went off the YT screen :-)

connecticuttreecare-jkkn
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What about zip codes and how we can do for them?

samiulhaq
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How would you handle a business that services the "Dallas-Fort Worth Metroplex?" It's a little weird since 'Dallas' and 'Fort Worth' are both cities. do you think having the hyphenated "Dallas-Fort Worth" as the top-level page would confuse the search engine? Thanks!

LumpyPancakes
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should a local business with only one location where customers come to the location have a location page?

charlestonsouthcarolina
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Hello, What do you recommend to do? We have a Car / Limo Service... people search for Car Service ( town name) and they also search for Limo Service (town Should I have double of everything you're doing or use Car-Service- limo-service-( town-name)?

seancollins
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video quality on this one is exceptional, fyi

JamesSlatterySEO
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Chris, nice video. Question for you.

I have a client that does asphalt services in a small town of 1500 people. Does that mean building amenity geo content about other nearby cities is irrelevant and their business won’t be found by searchers? The geo content holds nothing about asphalt just listed info about what that city offers. Such as, best neighborhoods, schools etc.

jonathanherr